Barbershop Book Program
Barbershop Book INITIATIVE
In 2021, The Wealth Playground launched its first barbershop book program to inspire young barbershop clients to read and promote wellness during COVID-19 Pandemic. Our founder, Jasmine Paul, spent many days in her aunt’s hair salon growing up and always brought a ton of library books to read before sitting in the styling chair. This memory sparked an idea to share her books at local barbershops to promote financial wellness and creativity to young readers. This initiative ended growing to over 200 books donated to local barbershops as part of our barbershop book initiative to increase financial literacy among youth. As a result, we partnered with 30 barbershops across the states of Delaware, Florida, Colorado and Texas.
Because of its success, The Delaware Chapter of the NAACP modeled our barbershop book initiative and:
Created a monthly "Books for Barbershops" Program to increase financial literacy
Partnered with 7 barbershops to donate books
Launched a monthly reading zone at a popular barbershop, Donnell's Salon for Men and Women. Read more about the Central Delaware NAACP’s intiative here